Para fortalecer presença no Oriente Médio, Frigol abre escritório nos Emirados Árabes Unidos

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O grande potencial de compra de carne dos países do Oriente Médio levou o Frigorífico Frigol a montar o seu primeiro escritório internacional nos Emirados Árabes Unidos

 

“A responsabilidade principal dessa unidade é atender o Oriente Médio. Por questões de logística, escolhemos Dubai”, explica Dorival Jr., gerente comercial da Frigol S/A.

Dubai é uma das sete confederações formadoras dos Emirados Árabes Unidos. Além disso, é o segundo maior emirado em área e o mais populoso dos Emirados Árabes Unidos, com cerca de 2,2 milhões de habitantes. A capital Abu Dabi possui 6% das reservas internacionais de petróleo e é o segundo maior fundo soberano de investimentos do mundo. Os grandes representantes de serviços financeiros globais, como grandes bancos, têm presença em Dubai. Esse fortalecimento da economia local proporciona o aumento da demanda de produtos com maior valor agregado. O objetivo principal da Frigol é aproveitar esse crescimento econômico da região.

Novas frentes – Faz parte do planejamento estratégico da Frigol abrir outros escritórios ao redor do mundo, principalmente na Ásia e Europa, mercados igualmente importantes para o frigorífico brasileiro. “As exportações já representam cerca de 20% de nossa produção. E nossa projeção de crescimento das vendas externas é bem agressiva para os próximos anos. Oriente Médio, Ásia e Europa são nossos principais alvos. A proposta da Frigol é trabalhar cada vez mais com produtos de maior valor agregado e qualidade, uma vez que esses destinos demandam esse tipo de produto”, afirma Dorival.

A Frigol S.A. processa 180 mil toneladas/ano. A produção é distribuída para todo o Brasil e exportada para mais de 60 países da América do Sul, Europa, Oriente Médio, Ásia e África. A empresa conta com quatro unidades industriais, localizadas em São Paulo (Lençóis Paulista), onde há uma planta de bovinos e uma de suínos, e Pará (São Felix do Xingu e Água Azul do Norte), com duas plantas de bovinos. A capacidade de abate é de 2.500 bovinos/dia e 1.200 suínos/dia. A empresa conta com mais de 1.800 colaboradores. Mais informações: www.frigol.com.br

Fonte: TEXTO COMUNICAÇÃO CORPORATIVA

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